Inquiry processing
What is an Inquiry processor?
Every business that takes inquiries needs an inquiry processor
An inquiry processor is software that takes every inquiry a business receives and carries it to a booked appointment. Rosebud is the inquiry processor.
The category
The short answer
Every business that takes payments needs a payment processor. Every business that takes inquiries needs an inquiry processor. Rosebud is the inquiry processor.
An inquiry processor is software that takes every inquiry a business receives and carries it to a booked appointment. It replies in under 30 seconds on the channel the inquiry came in on, asks the business’s own qualifying questions, and books the appointment into the business’s calendar. Its job ends there, at the booked appointment. People run the appointment and close the sale.
Why the category exists
Businesses pay to generate inquiries through ads, listings, referrals and their website, and then lose many of them in the gap before anyone replies. In our 2026 study of 273 US service businesses, 70.1% of delivered web inquiries were never answered.
A payment processor made sure no payment was dropped between the customer and the bank. An inquiry processor makes sure no inquiry is dropped between the customer and the calendar.
How it works
- Capture. Every inquiry, from a web form, email, text, Instagram message or missed call, is picked up the moment it arrives.
- Reply. The customer gets an answer in under 30 seconds, written in the business’s tone.
- Qualify. It asks the questions the business sets and checks the answers against its rules.
- Book. Qualified inquiries are offered live times from the calendar and booked.
- Retain & reactivate. Confirmations and reminders cut no-shows, and inquiries that go quiet are followed up until they book or say no.
- Record. Every step is written into the CRM the business already uses, and booked outcomes can be sent back to Google Ads.
What it isn’t
It isn’t a CRM, which stores records but doesn’t reply. It isn’t a chatbot on one page, an AI receptionist that answers the phone, or a scheduling link that waits for the customer to do the work.
An inquiry processor works across every channel and carries each inquiry all the way through to a booked appointment. It hands anything outside the business’s rules to a person.
Who needs one
Any business where an inquiry becomes a booked appointment: clinics and dental practices, law firms, estate agents, mortgage and insurance brokers, trades and cleaning companies.
Rosebud has plans by volume, from Free up to Scale, with per-credit pricing for organisations handling more than 5,000 credits a month.
Questions
Still unsure?
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What an inquiry processor is, and what it is not.
An inquiry processor is software that takes every inquiry a business receives and carries it to a booked appointment. It replies in under 30 seconds on the channel the inquiry came in on, asks the business’s own qualifying questions and books the appointment into its calendar. Every business that takes payments needs a payment processor. Every business that takes inquiries needs an inquiry processor. Rosebud is the inquiry processor.
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- 01New inquirySMS
- 02Qualified4m ago
- 03BookedFri, 11:30 AM
- 04Added to CRMJames R.
